Because all home games were blacked-out, politicians — including devout football fan President Richard Nixon — were not able to watch their home team win.
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NFL commissioner Pete Rozelle refused to lift the blackout, despite a plea from United States Attorney General Richard Kleindienst.
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Although Roger Staubach replaced him for the Dallas Cowboys in 1973 and would go on to great success, Morton played seven more NFL seasons than Staubach.