Karen O had contributed vocals to ad's song composed by Sam "Squeak E. Clean" Spiegel, brother of Karen's then-boyfriend Spike Jonze who had directed the ad.
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At the pre-chorus Nick smashes his guitar on the ground, at the same time Karen wipes the dust off her face and takes off her sooty clothes to reveal her 'shiny' dress.
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"Gold Lion" was named after the two Gold Lion awards won by the Adidas commercial Hello Tomorrow at the 2005 Cannes Lions International Advertising Festival.
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