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6 unusual facts about The Gruen Transfer


Gruen transfer

A television program on Australia's ABC1 network, called The Gruen Transfer, discusses the methods, science and psychology behind advertising.

Mental Engineering

The Gruen Transfer, a similar program deconstructing advertisements, was launched by the Australian public television network in 2008.

Russel Howcroft

Russel Howcroft is an Australian business man and media personality best known as a panellist on the ABC television program The Gruen Transfer.

The Gruen Transfer

A spin-off series called Gruen Nation was aired during the 2010 federal election campaign.

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A spinoff series, Gruen Nation, aired during the 2010 Australian federal election and again for the 2013 Australian federal election.

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Previous examples have included whale meat, tourism in Baghdad, the beleaguered Australian Democrats political party, and a proposed invasion of New Zealand, which provoked a response from the New Zealand government and several NZ YouTube viewers, although the final episode of Series One provided some balance in the form of a promotion for tourists not to visit Australia.



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